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Registration Now Open! How Coca-Cola Builds Sustainability Into Its Licensing Program

Registration Now Open! How Coca-Cola Builds Sustainability Into Its Licensing Program

Posted on April 26, 2021

Octane5Webinars

DateJune 2, 2021 Event Time12:00 pm – 1:00pm EDT9:00 am – 10:00am PDT LocationOnline Kate Dwyer, Senior Group Director, Global Licensing at The Coca-Cola Company, presents a case study on how Coke has established processes and procedures in its outbound licensing program to align with overall corporate sustainability goals, including communicating that message to its […]

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O H!-I O!

O H!-I O!

Posted on April 23, 2021

BrandComplyBrandComply CollegeOctane5Press Releases

BrandComply College Continues Winning Streak with Launch of The Ohio State University ATLANTA, April 20, 2021 – Octane5, the company behind the BrandComplyCollege licensing enterprise platform, has announced launch of The Ohio StateUniversity as the latest BrandComply College client.   “Institutions are always looking for ways to more efficiently manage their licensing programs. We deliver […]

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SPLiCE Virtual International Conference 2021

SPLiCE Virtual International Conference 2021

Posted on March 10, 2021

Webinar Series

EMPOWERING BRANDS TO IMPROVE THE WORLD The SPLiCE Virtual International Conference 2021 is open for SPLiCE Members, non-member brand owners and Global Affiliate Solution Provider Sponsors to collaborate. Our focus is to discuss benchmarking, trends, and to network on global topics related to licensing and brand enhancement. Contact Coordinator@ SPLiCEonline.com for invitation details!  SPLiCE International Conference Keynote: Consumer […]

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The Business Case for Sustainability

The Business Case for Sustainability

Posted on March 9, 2021

Webinar Series

DateMarch 18, 2021 Event Time12:00pm – 1:00pm EDT9:00am – 10:00am PDT LocationOnline REGISTER NOW Event InfoSustainability is becoming an imperative for businesses both large and small. But where do you start? Pamela Gill-Alabaster, Mattel’s Head of Global Sustainability, explores the forces that are already impacting products, packaging, and logistics today. ParticipantPamela Gill-Alabaster, Head of Global […]

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The Cave Dweller Economy

The Cave Dweller Economy

Posted on February 25, 2021

Webinar Series

Join Octane5 and Gary Symons, Editor in Chief of The Licensing Letter Sourcebook as we look at the impact of a year of lock down on the global economy, the licensing industry and what lies ahead for 2021. Register today!

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Iconic Sports Brand STARTER Celebrates its 50th Anniversary & Teams up with Budweiser

Iconic Sports Brand STARTER Celebrates its 50th Anniversary & Teams up with Budweiser

Posted on February 5, 2021

Uncategorized

New York, New York — January 27th, 2021 — 2021 marks the 50th Anniversary of STARTER, the iconic athletic brand established in 1971 and owned by Iconix Brand Group. To mark the occasion, the STARTER brand has launched a partnership with Budweiser, the most valuable beer brand in the world, to develop and drop multiple product […]

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Advertising Claims 101: The Building Blocks of a Successfully Substantiated Advertising Campaign

Advertising Claims 101: The Building Blocks of a Successfully Substantiated Advertising Campaign

Posted on January 27, 2021

Uncategorized

Advertising Claims 101: The Building Blocks of a Successfully Substantiated Advertising Campaign February 3, 2021 / 8 am – 10 am ET This session hosted by the American Conference Institute will provide a comprehensive overview of both the content and terminology used to support claim substantiation for product and service advertisements, as well as the higher standards applied to […]

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U.S. bans cotton imports from China producer XPCC citing Xinjiang ‘slave labor’

U.S. bans cotton imports from China producer XPCC citing Xinjiang ‘slave labor’

Posted on January 20, 2021

Industry News

Licensors – how well do you know your licensee supply chain? As this story makes clear, sustainability is about more than environmental concerns – it includes worker health and safety, product safety, corporate social responsibility and much more. Do you have the right tools to manage all this data? By David Lawder, Dominique Patton WASHINGTON/BEIJING (Reuters) – […]

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Octane5 Achieves Record Growth in 2020

Octane5 Achieves Record Growth in 2020

Posted on December 17, 2020

Octane5Press Releases

Atlanta GA – In spite of the challenges wrought by a global pandemic, Octane5, the company behind the BrandComply Licensing Enterprise System announced 50% annual recurring revenue growth compared to 2019 and introduced significant new product enhancements.   “We are gratified by the market recognition of the work our team is doing,” noted Jim Kucia, […]

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Scott Brothers Global Selects BrandComply to Build Licensing Program

Scott Brothers Global Selects BrandComply to Build Licensing Program

Posted on December 14, 2020

BrandComplyPress Releases

ATLANTA—Octane5, the company behind the BrandComply Licensing Enterprise System, announced the client addition of Scott Brothers Global (SBG), parent company of home furnishings collection Scott Living, founded by Drew and Jonathan Scott, hosts of HGTV’s Property Brothers.  “Our collaboration with Scott Brothers Global perfectly fits our mission of partnering with innovative and industry-leading brands,” said Octane5 co-founder Mike Dunn. “BrandComply will help fuel Scott Living’s continued growth, while Drew and Jonathan’s expertise is already improving our industry-exclusive iOS app.”  “The licensing landscape is constantly changing, and BrandComply ensures Scott Brothers Global […]

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